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The Firm

Who We Are

MGR Advisory is a boutique financial advisory firm providing CFO-level guidance to businesses seeking experienced, hands-on financial leadership.

Why MGR Advisory

MGR Advisory brings CFO-level judgment to owner-led businesses facing increasingly complex financial decisions. Led by a licensed CPA with experience across public accounting, private equity, and owner-operated companies, the firm helps leadership make disciplined decisions around cash, profitability, and risk, without requiring the cost or long-term commitment of a full-time executive.

Conversations typically begin with an introductory discussion to understand the business, current financial challenges, and priorities.

Max Rubinstein

Founder & Principal, MGR Advisory

Max Rubinstein is a licensed CPA and the founder of MGR Advisory. He began his career at Ernst & Young, where he built a foundation in complex financial analysis and client advisory work. He later joined Blackstone, where he was immersed in institutional-grade financial structures at one of the world's leading investment firms.

Max went on to serve as Controller and CFO for a privately held real estate owner and operator in New York City, overseeing financial operations, reporting, and strategic planning across a growing portfolio.

He holds a Bachelor of Business Administration in Accounting and a Master's of Science in Taxation from Hofstra University, where he graduated among the top of his class.

Max is known for his organized, detail-driven approach and his ability to translate complex financial information into practical decisions. He is based in New York, where he lives with his wife, daughter, and Bichon Frise.

  • Ernst & Young
    Early Career
    Tax & Advisory
    Complex financial analysis, client advisory, and technical accounting across a range of industries.
  • Blackstone
    Investment Management
    Financial Analysis
    Institutional-grade financial structures and client-focused analysis at one of the world's leading investment firms.
  • NYC Real Estate
    Private Sector
    Controller & CFO
    End-to-end financial oversight for a privately held real estate owner and operator, covering operations, reporting, and strategic planning.
  • MGR Advisory
    Present
    Founder & Principal
    Boutique fractional CFO practice serving founders, operators, and leadership teams across industries.

Start with a conversation.

We work with a small number of clients at a time. Every one of them gets Max.